New! Introducing our Website Optimizer Seminar for Success

Overview
  • Want to learn how to get more out of your AdWords campaigns?
  • Want to use Google Analytics and Website Optimizer data to improve your website and marketing?
  • Looking for account management tips from industry professionals?
  • Ready to boost your ROI and drive more business to your site?

Users like you have been asking for more hands-on training for Google products such as AdWords, Analytics, and Website Optimizer and we've been listening: we're pleased to present Seminars for Success.

Whether you're new to online marketing or a seasoned veteran, Seminars for Success can help you meet your goals. Led by independent and unbiased search marketing professionals*, these full-day, in-person seminars will help you learn how to make the most out of the time and money you invest in AdWords, Analytics and Website Optimizer. Sign up now for any seminar and we'll also give you a $50 credit** to spend on AdWords advertising.

What will I get from attending a seminar?

Seminars are currently offered in three areas: AdWords, Analytics, and Website Optimizer. AdWords Seminars are designed to teach you how to manage your AdWords account more effectively by covering topics from best practices on account setup to bidding and campaign management strategies. Analytics Seminars will help you better leverage the insights found in your Analytics report by covering topics such as setup tips, best practices, and analysis techniques. The Website Optimizer Seminar will show you how to turn more of your website's visitors into customers by teaching you how to use Google Website Optimizer to run landing page experiments.

Seminar leaders will use in-depth course materials, hands-on exercises and valuable tips from their years of managing AdWords and Analytics accounts as well as managing landing pages to teach you how to achieve your goals.


Read more about the topics covered at each level.

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Seminars for Success are designed for individual AdWords advertisers and Analytics users managing their own AdWords accounts. Agencies, SEOs, SEMs, and resellers are not eligible for these events.

* By clicking on the "Register" link, you'll be taken to the Seminar Leader's website to complete your registration for the selected session. Seminars for Success are wholly conducted and operated by independent search engine marketing professionals who are not affiliated with, endorsed by, or employed by Google. All Seminar Leaders are Qualified Individuals in the Google Advertising Professionals Program, and/or Google Analytics Authorized Consultants.

** Promotional credit must be applied to an AdWords account within 30 days of attending a Seminar and is valid only for Google AdWords customers with self-managed signup. Advertisers will be charged for advertising that exceeds the promotional credit. Advertisers will need to suspend their ads if they do not wish to receive additional charges beyond the free credit amount. Subject to ad approval, valid registration and acceptance of the Google AdWords Program standard terms and conditions. The promotional credit is non-transferable and may not be sold or bartered. Offer may be revoked at any time for any reason by Google Inc. One promotional credit per AdWords account. New advertisers with self-managed signup accounts are subject to an $5 activation fee that will be deducted from the promotional credit. Expires 30 days after Advertiser's registered Seminar session. Void where restricted or prohibited by law.
 

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