It's fascinating to be part of a small part of ecommerce history unfolding: the spread of conversion science to the small to midsized business."
Multivariate testing used to be accessible only to the big internet companies. Now anyone can do it! Just throw your marketing ideas into the pot... and Google Website Optimiser picks the winners."
After using Website Optimiser, we have a very good idea of what works, and what doesn't, and what we should do now. Not using it would be almost criminal."
With Website Optimiser we were able to cut down our testing time significantly, doing in three weeks what would have taken us months of A/B testing. The reports were quite easy to digest and understand, giving us actionable data-fast."
The ease of set up, the reporting...all typically "Googlian" in its simplicity and effectiveness."
Website Optimiser is another home run for Google. The instructions are clear and tagging the sites is simple and completely unobtrusive."
With Website Optimiser, Google has given me a methodology and a tool that takes the confusion and guesswork out of site design. Website Optimiser is a phenomenal tool that will guide the way I present information from now on."
Website Optimiser is free and works incredibly well. With Website Optimiser, you never second-guess your users."
I have to admit that as complicated as the whole testing process sounds, the setup was extremely easy and intuitive. I am really excited about this improvement process."